Chicagoknifeworks.com
(Handling the complete operations)
THE RESULTS
Project Overview:
Chicagoknigeworks.com is a Houston, Texas-based online store that offers a large variety of camping, hunting, and survival equipment. We took over the marketing work on the site in 2015 with fundamental targets of:
- Building upon the SEO Camping
- Developing an Online Marketing Strategy
- Social Media Marketing
- Conversion Rate Optimization
- Email Automation
Chicagoknifeworks was facing the challenge of indexing their 120k pages, and implementation of SEO abiding Google editorial policies to go safe with SEO. We helped them with the Mass implementation of SEO with all ethical and Google editorial guidelines in place and successfully indexed more than 90% of their total number of pages including products, and category pages.
What did we do?
We pulled out their complete catalog, sorted product, and category pages, and compared data on the Search console to prioritize performing products and category pages.
Researched the right keywords keeping the chance of cannibalization issues in mind and successfully avoided any cannabalization issues.
Formed a blog strategy to build up tropical authority and produced useful content with advanced keyword research and keeping semantic SEO practices.
Result:
After completely restructuring the website and developing an effective online strategy we were able to significantly increase the traffic at the website and enhance the conversion rates by 150% within 6 months.